Bengaluru was host to the IIJS Tritiya 2025 between the 21st and 24th of March, and I was delighted to be a part of it. This was the third edition of the third largest Indian B2B jewellery show. With over 1100 brands and 500 new companies, IIJS has attracted more than 15,000 visitors from 40 countries.
The show was hosted in BIEC Bengaluru. It was concurrent with IGJME and provided great trading and networking opportunities. The show had the latest designs, stunning gemstones, machines and technology for the visitors. The theme this year “Classical Indian Dance Forms” is the third in the Brilliant Bharat series.
IIJS Tritiya was inaugurated by the Karnataka Minister of Large & Medium Industries and Infrastructure Development, Mr. M.B Patil. The other guests of honour included
Mr BA Ramesh, JMD of Thangamayil Jewelry and Mr. A.B.S Sanjay, MD of AVR Swarna Mahal Jewelry and the committee members of GJEPC.
The highlight of the jewellery show was the maiden edition at Tritiya of the premium club, “The Select Club”. It boasted of an exclusive high end couture jewellery selection.
Anand Shah, the luxury jewellery designer, honoured the theme of Classical Dances of India using the Italian gold technique to create two exclusive pairs of earrings depicting Kathakali and Sufi dancers that matched the wearer’s rhythm. The Brilliant Bharat Design Gallery showcased the jewels inspired by the theme “ Classical Dance Forms of India”
Anokha Jewels embodied their name (meaning exceptional) with their stunning creations. My favorite was a necklace with a unique use of solitaires in various shapes and cuts. Their high-quality gems with handcrafted perfection spell exclusive beauty!
Five generations of crafting experience translated into high-quality gemstones that stole my heart. Patel Gems and Jewellery had a brilliant collection of Rubies, Emeralds and Sapphires. These classic stones with their precise cuts and beautiful layouts, were perfect to create showstopper jewellery pieces.
The Dasani Brothers were at the IIJS with their stunning polki collection. Their fresh take on polki craftsmanship was mesmerising. They used both Close and Open Settings to bring out the beauty of Polki by playing with natural light and brilliance.
A worthy member of The Select Club, SK Seth Jewellers, took my breath away with intricate temple jewellery that had been given a modern touch.The above necklace featured the Navratna Gems.
With 5 decades of trust and craftsmanship, SK Seth Jewellers introduced their fusion jewellery collection, for the modern brides.
Bliss Gems and Minerals was the perfect stop for exclusive gemstones for your next masterpiece. They specialise in bringing nature’s opulence right to jewellers. Their collection included classic and rare choices, and the necklace layouts were my favorites.
The emerald and diamond collection on display at the Badalia Diamond Jewellers was simply dainty and dazzling. These exclusive pieces were a testimony to handcrafted elegance that would be the pride of bridal collections. I was enamoured by the gorgeous necklace set with emeralds surrounded by diamonds. They are known for their high quality gemstones that speak of understated luxury!
Jewellexy by Shree Raj Marketing is the perfect one-stop solution for all display, packaging and showroom furniture needs for any jewellery brand. They offered customization to bring out the best ways to state your brand story!
Vajra from Bengaluru fascinated me with their unique fusion of the Northern Kundan technique along with the Southern Nakshi technique. Half a century’s worth of heritage blossomed into handcrafted heirloom pieces.
S.R. Mehta and Sons are among the leading distributors of jewellery-related machinery and other allied technology and products. Their state-of-the-art tools and equipment enhance the jewellery manufacturing process. I was fascinated by their portable loupe. Being the first of its kind, the GemSparkle had multiple LED Lights and could be used separately or with phone/tablet cameras to add an extra sparkle to jewellery images.
RMC Gems India Limited had an exclusive curated collection of Rubelites and Paraiba Tourmalines. These are some of the rarest gemstones on the planet and I was amazed by the various stones and cits on display. Highly sought after, these exclusive gems are a favourite among collectors.
Raj Jewellers from Jaipur create luxurious pieces of wearable art. The seamless integration of gold with diamonds and colourful gemstones exuded handcrafted perfection that harkens of royalty and exclusivity!!
The DVM Aqua Gold created waves with lightweight and affordable jewellery that is stylish with a designer look. Their 18 carat Italian gold jewellery collection was special as each piece weighed no more than 5 gms, making gold jewellery affordable and accessible to all.
I can certainly say the 3rd edition for this show was triple the opportunity for business owners and jewellers to trade, source and network and the maiden edition of The Select Club was a huge hit as well. I can only imagine what is next in store!